What Profitability Really Means for Small Business Owners
CEO Amplify | Sustainable Business Strategies for Small Business Owners
| Donna Dube | Certified Director of Operations, Business Growth Strategist for Coaches, Consultants and Service Providers | Rating 0 (0) (0) |
| ceoamplify.ca | Launched: Jun 03, 2025 |
| Season: 1 Episode: 99 | |
When you hear the word "profit," do you think of a distant goal that will come true someday when you finally hit that dream revenue milestone? For many small business owners, profitability feels like a moving target or a confusing mystery. From my work behind the scenes as a business strategist, I know that profit tells much more of the story than revenue. A business making $500K a year with slim margins might be less profitable—and more stressful—than a business bringing in $150K with lean operations and strong systems. Today, we’ll walk through what profitability actually means, how to measure it in simple terms, and most importantly—how to increase profitability of a small business in ways that don’t require more hours or hustle. This is one of the most powerful things you can do to create a sustainable business.
Want help figuring out what to pay yourself and how to increase your take-home income? Grab the free Get Paid Like a CEO resource—it walks you through exactly how to make those numbers work for you. https://productivityplus.thrivecart.com/get-paid-toolkit
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Enjoyed this episode? Please share it with someone who would benefit. Also, don’t forget to rate and leave a review. Your feedback not only means the world to me, but it also helps us reach more entrepreneurs like yourself who are ready to amplify their businesses.
Questions? Comments? Want to share how this podcast has helped you? Let’s continue the conversation:
Join the CEO Amplify Facebook Group. https://www.facebook.com/groups/ceoamplify
Email: donna@ceoamplify.ca
Facebook: https://www.facebook.com/donna.dube.96
LinkedIn: https://www.linkedin.com/in/donna-dube/
Subscribe to my email newsletter: https://ceoamplify.ca/#kedit_nbhts40zi
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Episode Chapters
When you hear the word "profit," do you think of a distant goal that will come true someday when you finally hit that dream revenue milestone? For many small business owners, profitability feels like a moving target or a confusing mystery. From my work behind the scenes as a business strategist, I know that profit tells much more of the story than revenue. A business making $500K a year with slim margins might be less profitable—and more stressful—than a business bringing in $150K with lean operations and strong systems. Today, we’ll walk through what profitability actually means, how to measure it in simple terms, and most importantly—how to increase profitability of a small business in ways that don’t require more hours or hustle. This is one of the most powerful things you can do to create a sustainable business.
Want help figuring out what to pay yourself and how to increase your take-home income? Grab the free Get Paid Like a CEO resource—it walks you through exactly how to make those numbers work for you. https://productivityplus.thrivecart.com/get-paid-toolkit
****
Enjoyed this episode? Please share it with someone who would benefit. Also, don’t forget to rate and leave a review. Your feedback not only means the world to me, but it also helps us reach more entrepreneurs like yourself who are ready to amplify their businesses.
Questions? Comments? Want to share how this podcast has helped you? Let’s continue the conversation:
Join the CEO Amplify Facebook Group. https://www.facebook.com/groups/ceoamplify
Email: donna@ceoamplify.ca
Facebook: https://www.facebook.com/donna.dube.96
LinkedIn: https://www.linkedin.com/in/donna-dube/
Subscribe to my email newsletter: https://ceoamplify.ca/#kedit_nbhts40zi
