Thinking about buying a small business? Don’t get burned by a shiny sales pitch. In this episode of The Greatness Gained Podcast, Jack Smith breaks down exactly how to value a small business the right way so you don’t overpay, overwork, or inherit a financial mess.

You’ll learn:

• Why revenue ≠ profit (and what actually matters)

• How to use SDE, add-backs, and EBITDA like a pro

• The dirty tricks sellers use to inflate valuations

• What multiples really mean and how to apply them by business type

• How to structure smarter deals that protect your downside and speed up ROI

If you’re serious about buying a business that prints cash instead of headaches, this episode is non-negotiable.