Everyone’s obsessed with likes, shares, and going viral, but what actually drives sales?

In this episode of The Greatness Gained Podcast, Jack Smith breaks down the real winner in the battle between email marketing and social media. Spoiler: Attention is great, but it’s not the same as revenue.

You’ll learn:

• Why social media builds buzz but email builds bank

• The ROI stat that shuts down the "just post more" crowd

• The ideal strategy to combine both channels for max conversions

• A real campaign breakdown: social vs email, who won and why

This one’s a wake-up call for creators and entrepreneurs chasing metrics that don’t pay.

Listen now and start turning attention into income.