Help a Reporter Out (HARO)

Rob Winters: [00:00:00] This is the PodOps Media Podcast where we dive into marketing tips, tricks, and trends for entrepreneurs and small businesses. I'm your host, Rob Winters. Today's topic; Help a Reporter Out.

[00:00:13] Help a Reporter Out is a website that allows you to sign up and become a source for reporters who need experts across a number of different fields. If you have a product, this can be a great way to gain exposure, as there are frequently reporters who are looking for best-of-breed or top-ten products that span a number of industry verticals. This can also be a great tool for anyone who is an expert in a particular field.

[00:00:33] When you sign up for Help a Reporter Out, you'll receive an email three times per day. Each email lists reporter needs and gives you the opportunity to pitch yourself as an expert source. Be warned, there are clear rules around usage and promotion, meaning do not spam the reporters. If you aren't truly an expert in the area you are claiming. If you are an expert craft and send your pitch and simply submit, it can be a great way to gain exposure and get your name published in reputable news sources. Once an article is published with you as a source. Be sure to link to the article from your own website. It's an easy way to help boost your domain authority.

[00:01:08] Have you used other websites to get your name in front of reporters? Let me know in the comments on Facebook and Twitter.

[00:01:13] Thanks for listening and be sure to subscribe on PodOpsHost.com/Tips To stay up to date on episodes each week.