Starting a Referral Program

PodOps Media Marketing Podcast

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https://www.thepodops.com Launched: Jan 24, 2023
rob@thepodops.com Season: 1 Episode: 27
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PodOps Media Marketing Podcast
Starting a Referral Program
Jan 24, 2023, Season 1, Episode 27
Rob Winters
Episode Summary

Even small businesses can take advantage of referral programs. It's a great way to create customer loyalty and expand your customer base.

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PodOps Media Marketing Podcast
Starting a Referral Program
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00:00:00 |

Even small businesses can take advantage of referral programs. It's a great way to create customer loyalty and expand your customer base.

Rob Winters: [00:00:00] This is the PodOps Media Podcast where we dive into marketing tips, tricks, and trends for entrepreneurs and small businesses. I'm your host, Rob Winters. Today's topic; Starting a referral program.

[00:00:13] This is a simple, yet highly effective strategy that most small businesses overlook. You may think a referral program is only for large companies, but that's not the case. Small businesses can generate a ton of leads from a referral program.

[00:00:26] Think of it like this. If you see an ad from a brand you don't know, are you going to buy from them? Probably not. But if someone you know tells you how great this new brand is, you are much more likely to buy from them. If you can incentivize your customers to write reviews, post about your product online, and bring in new customers, this can help grow your brand and strengthen the relationship with your existing customers. Everyone loves receiving rewards, whether it's monetary or free merchandise.

[00:00:53] Have you tried a referral program? What has and hasn't worked for you? Share your thoughts in the comment section of this episode at PodOpsHost.com/Tips.

[00:01:02] Thanks for listening. Be sure to subscribe at PodOpsHost.com/Tips To keep up with Weekly marketing tips.

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