Supporting Your Community's Content

Rob Winters: [00:00:00] The PodOps Media Podcast where we dive into marketing tips, tricks, and trends for entrepreneurs and small businesses. I'm your host, Rob Winters. Today's topic; Supporting your community's content.

[00:00:13] Building an audience can take an enormous amount of time. It doesn't matter if you're a blogger, influencer, podcaster, or software provider. Once you have a connected group of people, you want to find ways to deepen the relationship. A great way to do this is by sharing content provided by the people within your audience. It gives them an opportunity to get in front of new people and build their own audience. It also shows that you appreciate the content they've spent time and effort crafting.

[00:00:13] At PodOps we do this by sharing the podcasts of our own hosts on our website and social media accounts. We allow our users to let us know if this is okay, as there are podcasts that live behind paywalls and others that are fully private. Why do I mention this? Because it's always a good idea to get consent. Plus, when you reach out to get consent, it's one more interaction between you and your audience members to find out what they're working on.

[00:00:59] What do you do to promote content of your fellow creators? Let me know in the comments of this episode at PodOpsHost.com/Tips.

[00:01:07] Thanks for listening. Be sure to subscribe at PodOpsHost.com/Tips to keep up with weekly marketing tips.